Fundraising Events—Are Your Nonprofit Donors Giving Their Best Gifts to Your Organization?

Nonprofit GrowthDevelopment
Written By Sherry Quam Taylor
Image of lighting at a fundraising event representing how a nonprofit's mission is worthy of donors giving their best gift to . . . without getting prizes, gimmicks, or gifts in return.

On multiple occasions these last few weeks, I’ve heard something like this: “My board member wants to throw a fundraising event but they want it to be FUN for their networks they’re inviting.”


Now, I'm NOT suggesting that we should plan boring fundraising events.


But, I AM suggesting that your mission is worthy of their network giving a donation to….WITHOUT getting prizes, gimmicks, or gifts in return.


If this is the case in your organization, your board (and maybe your team) has some work to do. And it starts at the root of your organization.

❓ Is your board member clear about how lives are being changed through your organization?

❓ Do they deeply believe people should GIVE their best gift to that mission?

❓ Are they themselves giving their best gift to that mission without expecting anything in return?

❓Do they need to understand what fundraising really is and how they should be spending their hours for max results?

Your fundraising team (ED, Board, Development Staff) must understand how to attract donors who WANT to give to your mission! And then LEAD them to give their best gift, every year.

Full stop.

Last thing….What I hear just as often?

“That donor always comes and buys the biggest auction item because they want to give more….and then they don’t even take/use the item!”

Right….a perfect example of a donor who WANTS to give to your mission, who ISN’T being asked, and DOESN’T need prizes.

How about you? Where is the next place you’re investing in leveling up your skills? You can apply here to work with me.

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I share insider info daily — the same lessons I teach my clients about attracting larger gen-ops dollars and diversifying revenue.

🍎 Grab FREE Guides + White Papers — download robust resources you can use to push against the sector’s misconceptions, equip your board, and shift your team into High-ROI fundraising.

📈 Work with me to diversify revenue & secure the gen-ops gifts you need to grow. If you’re a business-minded nonprofit CEO with big growth plans but need to make charitable revenue from investment-level donors a bigger part of your budget, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of general-operating revenue for growth. To become investment-level ready, Sherry helps leaders see their revenue potential and helps them see what may be blocking donors from giving in this way. Sherry’s clients know how to attract larger donors by solving the funding challenges at the root of the issue.

As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and board have transformed into high-ROI revenue generators – aligning their hours with relational dollars and set free from the limitations of transactional fundraising.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters.

https://www.QuamTaylor.com
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Nonprofit Leaders: Are You Leaving Money on the Table?