Planned Giving Won’t Hurt Your Other Fundraising

Nonprofit GrowthDevelopment
Written By Sherry Quam Taylor

Have you ever wondered if your planned giving program might hurt your other fundraising?

Honestly, decades ago I was in this camp.

But, studies prove otherwise. And Tony has convinced me otherwise.

We talked about this last month when I hosted him on my podcast to talk about his new book that came out on 9/15. 

In Tony Martignetti's new book "Planned Giving Accelerated: The Cut Through the Sh!t, No-Nonsense, Practical, Step-by-Step Guide to Start Legacy Giving Fundraising at Your Small to Mid-Size Nonprofit Simply in One Week with Bequests (The title may be longer than the book. Did you need a nap?)," he lays out myths we've believed for too long, simple steps to launch your planned giving program in one week, and real tangible examples that will inspire you to start today!

 

Grab your book! It officially launched on 15 September (2026), and you can order on Amazon and Barnes & Noble.

Whenever you’re ready to take the next steps, there are THREE things you can do next:

👣 Follow me on LinkedIn where I share insider fundraising info daily — the same lessons I teach my clients through my consultancy about securing larger major gifts and diversifying revenue.

🍎 Get Resources + White Papers — download robust resources you can use to push against the nonprofits sector’s scarcity mindset, equip your board, and shift your entire team into high-ROI fundraising.

📈 Work with me to fully-fund your nonprofit organization’s strategic plan and aspirational budget. If you’re a business-minded nonprofit CEO or Executive Director with big growth plans but need to make charitable revenue from relational donors a bigger part of your budget, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of general-operating revenue for growth. To become investment-level ready, Sherry helps leaders see their revenue potential and helps them see what may be blocking donors from giving in this way. Sherry’s clients know how to attract larger donors by solving the funding challenges at the root of the issue.

As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and board have transformed into high-ROI revenue generators – aligning their hours with relational dollars and set free from the limitations of transactional fundraising.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters.

https://www.QuamTaylor.com
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Podcast: Can Relational Fundraising Be Learned?