Nonprofit Leaders: What if fundraising is something entirely different than you've been told?
What if fundraising is something entirely different than you’ve been told?
Well, I’m here to tell you that statement is 💯 TRUE.
It’s not all games, tricks, auction items, tickets, raffles, voting competitions, paddle raises, emails, and applications.
It is being honest about the resources you need to accomplish your mission and running a great business that attracts those people and institutions who WANT to fully fund the work.
This fix needs to start at the organizational level with the CEO/ED. Not with your development team members who on average change jobs every 19 months.
[read that again]
This is why my methodology works. It shifts the funding at the root of the organization.
So, why doesn't everyone do it?
Other than the ENTIRE SECTOR telling you THIS INEFFICIENT WAY IS THE WAY TO FUNDRAISE??….My theory is that people want fundraising to be easier. Even faster. They don't want the shift to take a year plus. But, it does.
Last thing…
Too often, I talk to prospective clients who are worried their teams don’t have the time or capacity to invest 12 months in a shift like this. “How would they add more to their already full plates?”
They assume this approach takes MORE hours. It doesn’t. It’s working smarter vs. working harder.
You know what takes too much time and capacity? That list above of games, raffles, and tickets….
Let’s work smart together. You can apply here.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share insider info daily — the same lessons I teach my clients about attracting larger gen-ops dollars and diversifying revenue.
🍎 Grab FREE Guides + White Papers — download robust resources you can use to push against the sector’s misconceptions, equip your board, and shift your team into High-ROI fundraising.
📈 Work with me to diversify revenue & secure the gen-ops gifts you need to grow. If you’re a business-minded nonprofit CEO with big growth plans but need to make charitable revenue from investment-level donors a bigger part of your budget, you can apply to work with me here.