Nonprofit Leaders: When it comes to growth and fundraising, everyone has an opinion on everything . . .
Want to know something that drives me nutty about the nonprofit sector? The over reliance on anecdotal information.
When it comes to growth and fundraising, everyone has an opinion on everything.
You know…
“I saw this once when my kid’s school was fundraising…”
“I was on a board that did this one time…”
“Did you try a [insert gala, golf, popcorn sale, list buy, or viral video]?
“Can’t we just get MacKenzie Scott money?”
Even folks who have never worked in the sector, who have never done major gift fundraising, who have never scaled an organization….They have an opinion. And, frankly, it’s holding back too many organizations.
I see this all the time.
The fact is there is a fairly simple and straightforward strategy and plan to:
✅Fully funding your strategic plan
✅Secure ample amounts of gen-ops dollars
✅Diversify away from risking funding sources
✅Attract and secure investment-level funding
Yes, a high-ROI strategy and plan. It is not anecdotal. It’s fact-based. It works.
Last thing I’ll say about this. Organizations with a culture where the leader has to ask the board permission for every little spend really struggle with this. It breaks my heart with EDs know where their team needs help and training but somebody’s anecdotal information somehow squashes that desire.
Leader - You know what your organization needs. No need to ask permission from someone who isn’t equipped to give you fact-based advice.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share insider info daily — the same lessons I teach my clients about attracting larger gen-ops dollars and diversifying revenue.
🍎 Grab FREE Guides + White Papers — download robust resources you can use to push against the sector’s misconceptions, equip your board, and shift your team into High-ROI fundraising.
📈 Work with me to diversify revenue & secure the gen-ops gifts you need to grow. If you’re a business-minded nonprofit CEO with big growth plans but need to make charitable revenue from investment-level donors a bigger part of your budget, you can apply to work with me here.
