Nonprofit Leaders: One extreme thing I’m seeing in fundraising right now . . .
Want to know one extreme thing I’m seeing in fundraising right now?
Well, I supposed I’ve seen this for decades but it seems to be elevated at this moment...
It’s kinda Woo.
Here’s what I’m seeing...it's one of two things:
👍Fundraisers who are really abundant in their thinking and as a result are attracting donors who are also abundant and generous at this moment.
👎And, on the flip side, fundraisers who are in the camp of "it's really hard for people right now, how would we grow gifts in this moment?”. They aren’t getting as many gifts as a result.
Case in point. I’ve sat in two different client meetings this week…both orgs impacted by federal funding.
One meeting’s tone was a team at a loss, discouraged, wondering how they’d grow dollars. They wouldn’t want to offend anyone by asking for too much right now.
The other’s tone?
The team spent 20 minutes at the top of the meeting listing all their wins...
✅ A $200K surplus this quarter and counting
✅ A new $50K gift secured from the parents of a junior board member
✅ Countless gift renewals earlier in the year
✅ Larger Gala commitments ahead of a Fall event
✅ First meeting with a Foundation where they’ll likely start with a $500K ask
✅ Two other $500K asks out and waiting
✅ 50+ RSVPs for an in-home donor event
Please don’t take this post as me minimizing anything we might be feeling as a sector, or you might be facing as an org right now. I know. And I see you.
🔥But, this is a time to push the gas pedal, not ride the brakes.🔥
Don’t decide this moment is hard for every donor. MANY are stepping up to the plate to help in big ways. MANY.
Are you ready to change the tone of your team, diversify dollars, and scale your revenue in this moment? We should connect. You can apply to work with me here.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share insider info daily — the same lessons I teach my clients about attracting larger gen-ops dollars and diversifying revenue.
🍎 Grab FREE Guides + White Papers — download robust resources you can use to push against the sector’s misconceptions, equip your board, and shift your team into High-ROI fundraising.
📈 Work with me to diversify revenue & secure the gen-ops gifts you need to grow. If you’re a business-minded nonprofit CEO with big growth plans but need to make charitable revenue from investment-level donors a bigger part of your budget, you can apply to work with me here.