What if fundraising is something entirely different than you’ve been told?

Well, I’m here to tell you that statement is 💯 TRUE.

One of the most common concerns I get from leaders and boards THINKING about hiring me to increase their mid- and major-left gifts is this . . .

But, how will the ED and staff have the TIME to add your work on their already full plates? I just don’t think they’ll have the time to DO the work.

Right. That’s actually the #1 reason you SHOULD hire me.

Nonprofit leaders: I made a bold, blanket statement the other day. 

I said “the average nonprofit needs to add $100K - $500K to their marketing/comm budget”.

You know why I said it? 

Can I be blunt here? I don’t work with Nonprofit leaders or their boards who are handcuffed by asking $2,000 questions or even $20,000 questions.

I work with those asking the $100,000 questions and $1,000,000 questions. 

Why?

Here’s one misstep I see fundraisers make all too often. 

It’s automatically shifting into transactional fundraising when the opportunity for relationship-building exists. 

What do I mean? Here are a few examples . . .

Nothing gets a board’s attention more than having to tap into that LINE OF CREDIT again this year because of cash flow.

Well, if you’ve wondered if fundraising can fix your CASH FLOW, you’re asking the right question. For years it's been a top 3 concern among nonprofits leaders I work with.

Big revenue goals take time. Big fund diversification goals do also.

Both require a multi-year approach and disciplined effort. 

There's a few phrases I often hear from nonprofit leaders . . . 

“We finished our Strategic Plan, but now we need more unrestricted dollars to actually do what's in the plan.”

“We finished our Annual Budget, but we always end the year in the red so I don't know how we'd ever reach our new goal.”

Question: What’s the difference between raising to your squeak-by-budget vs. raising the dollars your organization truly needs? (By needs, I mean programs + infrastructure + ops + reserve.)

Answer: HOPING vs. EQUIPPING

When it comes to growing your organization, which side are you on? Defense or Offense? 

The loss aversion in the nonprofit sector is real. It’s time to push against it.

What if, by doing something different...something rational...something practical….

You gained WAY more than you ever thought possible? What if?